REDROSE NUTRACEUTICAL MANUFACTURER

Exhibition materials

CLient

  • Redrose ManufacturerNutraceutical 

Services

  • Print

Deliverables

  • Expo stands
  • Brochures
  • Packaging
  • Giveaway bags

Other

  • Website landing page
  • Social media graphics

Project Info

Challenge

Redrose Nutraceutical Manufacturer are a long-standing client of ours and we originally helped them with their brand creation and visual identity. Due to Covid-19, they hadn’t exhibited at the White Label World Expo in London for over 2 years. For their 2022 appearance they again needed a whole host of items producing in print & digital format, which included Expo Stands, Brochures, Giveaway Bags and also Social Media graphics to get football to the stand as well as a deciated Landing Page on their website. 

SOLUTION

We gave the Redrose visual identity a refresh with the diagonal aesthetic brought in which would be applied to all items at the Expo to give an impactful, yet consistent & familiar identity.

On the print side we created a 12 page brochure to replace their existing tri-fold as there was a lot more we could promote about the company to drive interest (which included all copy, photography & design). We also produced 2 large stands (which could work well individually and utlised for other events which had smaller spaces) as well as a series of pull-up banners.

The giveaway bags contained branded sample supplement products that Redrose manufacture as well as branded note-pads and pens (functional, cost-effective and useable giveaways rather than gimmicks).

On the digital side this refreshed identity was also applied to a suite of social media graphics to utlise in the build up and at the event to drive footfall. A web landing page was also created to promote booking meetings at the stand and finally a html email campign was deployed to a segmented part of their contact datbase (those who previously registered an interest in Redrose from previous events).

We are happy to say the marketing collateral we produced helped Redrose in gaining significant new customers at the Expo.

KEY RESULTS

SUITE OF MARKETING COLLATERAL IN PRINT & ONLINE

BIGGER INCREASE IN ENQUIRIES AT THE EVENT

Happy client

Everything about the exhibition was perfect and you provided us with everything we needed and more. The work you all done was amazing and the stand looked exceptional and really did stand out.

Also all of the marketing collateral was really well received and will definitely help with visitors remembering about who we are and what we do. We are working through the numerous enquiries we received and I have no doubt we will definitely win some new business on the back of the show.

We could not be more grateful for everything you have done and hopefully will do for many years to come as in our industry standing still is never an option.

David Goodings, Managing Director
Redrose Nutraceutical Manufacturer